ICreate Custom Furnishings Program from Kravet
The ICreate Custom Furnishings Program from Kravet enables increased creativity for all interior designers, and their clients.
As an interior designer, your job is to be as creative as possible, within the constraints of your client’s budget, needs, and space. Yet, you’re often restricted by other factors – such as the features and specifications of the furnishings available. In other words, while a manufacturer may offer a variety of designs and styles of a chest of drawers, you are usually required to take them as is, with few (or no) options beyond color or hardware.
Wouldn’t you love it if you could pick and choose from a wider variety of features, such as: faces, bases, finishes, and hardware (including placement)?
With the ICreate program from Kravet, you can. And, you can customize each piece using 360-degree visualization and augmented-reality technology to help you realize your vision. With ICreate, you are able to “choose [your] desired finish, fabric, size, and other features, all while generating virtual renderings that will show [you] how the customized furniture will look in the spaces [you] are ultimately designing.” (ElleDecor.com)
A Custom Design Tool Offers Greater Creativity & Choice
Gone are the restrictions caused by the need to control inventory and reduce production costs and lead times. Gone are the narrowly focused presentations that restrain the innovative use of space. Gone is the possibility that the customized look and feel you promised your clients might be duplicated in another’s home (or office).
“This program offers a designer the creativity and freedom to do what they do best—design!” says Sara Kravet, the vice president of furniture at the company.
Instead, you can choose different top, trim, and base treatments for ottoman customization, in addition to optional decorative elements like tufting, inset trays, or carved legs as your vision to satisfy the needs of your clients dictate.
“These tool sets take the guesswork out of custom furniture and allow the designer to enhance their client presentation,” says Jesse Lazarus, Kravet’s chief innovation officer.
Originally scheduled to launch during the Spring 2020 High Point Market, which was canceled due to the pandemic, the tool will offer customization options for chests, tables, ottomans, benches, beds, and upholstery. There will also be additional special features at designers’ disposal within each selected furniture category, such as nail head trim for a headboard or tufting for an ottoman. Once a given design is complete, the designer will receive a price quote on the spot.
Always ready to take the lead in innovation and design, Kravet’s ICreate Custom Furnishings Program is using the latest visualization technology to help you reach the next level of creativity and service to your clients.
We remain open for business and ready to support you in any way we can. We will continue to share the design trends, like ICreate from Kravet, that we believe will benefit you most as either an interior designer or furnishings retailer. Click here to… Get in touch with TD Fall today.